‘Nice kicks fam’

In wake of the very successful relaunch of theSonic the Hedgehogmovie, sportswear clothing company Puma appears to be teasing a run of sneakers inspired by the Blue Blur’s famous footwear.

Tongues (LIKE THE ONES IN YOUR SHOES) were set wagging when Puma retweeted the new trailer, along with the simple phrase “Nice kicks fam”. This, according to my guide to hip teens, translates to “Friend, I am appreciative of the stylistic flourish applied to your sneakers”. When a fan followed up with “So when are they up for pre-order?”, Puma replied with the tantilising comment “Hey, stay tuned to Puma.com for release updates”. (This was later followed by the reveal that the company would indeed have something to show us next week.)

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So it seems that fans of Sonic’s famous red and whitetrainers sneakerskicks might be able to pick up a pair for themselves in the near future. I’m assuming that they give you instant super speed, or this is clearly false advertising.

Nice kicks famhttps://t.co/GkqeNNBuj8

Superman, Elio, and Glordon all looking up

— PUMA (@PUMA)July 02, 2025

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