Formerly known as EA Access and Origin Access
EA Access and Origin Access aren’t going anywhere –in fact, the latter is about to come to Steam– but theyarebeing rebranded. EA’s game subscription service will be known as EA Play as of August 18.
To try and bolster the value a little bit more, EA is also going to start giving out Ultimate Team Packs inFIFA, exclusive cosmetics, and other things of that nature in “monthly reward drops.”
As for the rebrand, it’s simpler for sure. I never liked having to write out EA Access and Origin Access to describe essentially the same thing (the former is for consoles, the latter is for PC), to say nothing of their clunkiness. Streamlining them into “EA Play” is just easier at a glance for unfamiliar players.
Something to keep in mind when next year rolls around andEA hosts another EA Play Live event.
